About Us
Built by
athletes.
Not labs.
We didn't start with a formula. We started with scars. Between us, we've raced everything from the 5K to 500 kilometers across Tennessee in July heat. We've bled through shirts. We've limped into aid stations. We built the product we couldn't find.
- Founded
- 2025
- Base
- Knoxville, TN
- Founders
- David & Chris
- Status
- Active
We've been chafed
so bad we scarred.
Between us, we've raced at every pace — front of the pack, middle of the pack, back of the pack, and the back of the back. We've chased podiums. We've set state records. And we've fought just to finish before the clock ran out.
We've struggled alone in the dark, mid-race, and contemplated quitting. Not because our legs failed. Because our friction plan did.
As runners. As race directors. As volunteers at aid stations — we've watched strong athletes limp in bow-legged, wrecked, questioning their race. We knew what they were feeling. We'd felt it ourselves.
So we looked at every fix the endurance world had been borrowing. None of it was built for the way the sport is actually run.
"None of it lived up to the label. So we stopped buying products built by people who didn't run them — and started building one for the way the sport is actually run."— Chris & David // Founders, Friction Prescription
David & Chris.
Knoxville, TN.
Friction Prescription didn't start in a lab. It started on long runs, in the miles where every shortcut a product takes shows up on your skin.
David and Chris were running ultras. They kept buying anti-friction products that promised everything and delivered very little. The list of things that failed was long. So they stopped buying products built by people who didn't run them — and started building one for the way the sport is actually run.
They didn't set out to launch a brand. They set out to fix something that kept failing them at mile 60.
Friction Prescription is what came out of that.
Vol State 500K finisher
Multiple 100-mile finishes
Race directors
Aid station volunteers
Logged thousands of pre-sunrise miles
Bled through shirts
Felt the sting of salt in open skin
Built the fix.
Get FRX
Stop the bleed. Start the performance. Trusted by athletes who choose to meet friction head-on.